Balance+ in MTN – a new approach on regular balance checking
Unifun is welcoming MTN Benin in its big client’s family. As a first step in cooperating with Operator, one of the most popular and effective services in our portfolio was chosen – the Balance+ platform.
The Balance+ platform offers a much more attractive alternative to the standard balance check service. Thus, MTN subscribers, by dialing *104# will be able to see, in addition to the ordinary info, personalized advertisements with proposal to activate TOP Services of MTN, like Voice/Data Bundles, Yellow Games VAS, and many other offers.
This is a great channel for MTN to promote any kind of its services, whether these are SMS, Voice, Internet packages and bundles, content services or mobile applications.
Thanks to personalization based on targeting, each subscriber will see a different message, containing the most useful offer.
Unifun focuses on developing easy-to-use services. For that reason, the Balance+ platform is particularly designed to make service activation simple and accessible.
No need to remember any kind of commands, because subscribers can activate the service they like on the go, without interrupting the USSD session.
All they have to do – is to press the required key and the service will be activated right away.
We feel honored that MTN Benin has chosen us to be a part of its constant modernization and development.