Balance+: a marketing tool for Mobile Operators caring about their subscribers!

Driven by the will to improve their customers’ experience, Chinguitel Mauritania has launched the Balance+ platform together with Unifun. From now on, they can learn about services they are really interested in from each balance check request.

It has never been easier for subscribers to find the desired service and activate it. With the Balance+ solution it can be done in one click within the same USSD session. Chinguitel cares about its subscribers, so all promoting messages are customized to the specific needs of every person, depending on balance, time & date, etc.

Advanced targeting and the interactive activation method are the premises of efficient promotion of Operator’s VAS and bundles. The promotion is the key to success, so we are confident that the more satisfied are subscribers, the more revenue gets the Mobile Operator.

Unifun is proud that has contributed to strengthening relationships between Chinguitel and its subscribers!