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Key facts
160
MNOs we work with
72
countries we work in
90
VAS in portfolio
380
launched projects
Key Products
average monthly revenue from 1 mln MNO's subscribers
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    Beep Call is an alternative way of informing subscribers about call attempts of out of balance subscribers by sending real missed calls to the called party (any direction). Revenue is generated by callbacks.


    Callback rate: 20-28% during 30 min

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    USSD Balance+ is a solution that allows inserting dynamically targeted and interactive advertising texts (tails) in the response messages to the USSD balance check requests. The texts efficiently promote any Voice, DATA, SMS packages or entertainment VAS.


    Avg. response rate: 1.5%

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    Missed Call Alert is a complex solution designed to inform subscribers about calls they have missed for any reason.

    The platform includes different options:


    • Voice Mail
    • Who Called
    • Notify About Me

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    VASUP allows broadcasting targeted & interactive advertising teasers to “sleep” mobile phone displays. The teasers look like pop-up messages accompanied with a tone. Subscribers can instantly activate promoted services in 1-2 clicks.


    Avg. response rate: 4-5%

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    IVR Broadcaster is a powerful tool for automatic voice informing of subscribers about operator’s services and important events. The main advantage is that the promoted services can be activated during the call “on the go” without breaking the connection.


    Response rate: up to 10%

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    SMS Notification Server (SNS) is a personalized marketing communication channel. It allows inserting dynamically targeted advertising messages (SMS tails) in all SMS notifications sent by operator’s OCS and service platforms in a centralized way.


    Response rate: up to 3%

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    SIM Credit service allows mobile operator’s subscribers to recharge their balance by taking a loan (credit) from operator. As a result, subscriber can always be in touch, make calls, send SMS, surf the internet, use infotainment operator’s VAS, etc.


    Avg. penetration rate: 30%

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    End of Call Notification+ (EoCN+) is a service which allows inserting a targeted and interactive advertising text in USSD NI notifications triggered by the end of Voice/SMS/Data session, right after information about the last call and current balance.


    Avg. response rate: 2%

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    FunBox is an entertainment IVR portal where subscribers receive unlimited access to popular and hottest services (Dating, Player, Jokes, etc.) with the most interesting and constantly updated content.


    Avg. penetration rate: 5%

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    IVR Radio is an infotainment IVR service that allows users to listen to more than 100 online radio stations from the whole world. The service works on all cell phone models and does not require internet connection or external apps.


    Avg. penetration rate: 3.5%

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    IVR Quiz Melomania is an entertainment service based on a popular television game “Guess the Tune”. An opportunity to win attractive prizes every day and user-friendly management logic ensure the service commercial success.


    Avg. penetration rate: 1%

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    Unifun provides 2 (two) different Religious IVR portals for Muslims and Christians. The portals offer their users unlimited access to the most needed voice content: holy texts, chants, religious radio.


    Avg. penetration rate: 3%

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    USSD Dating is an entertainment service based on common USSD and SMS technologies. It offers users an opportunity to chat anonymously with interesting, like-minded people, find new friends and possibly “the one”.


    Avg. penetration rate: 4%

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    Voice Changer is an entertainment IVR service that allows its users to make funny calls by changing their voice into hilarious characters (e.g.: robot, child, lizard, monster, beaver, elf and others) in online mode.


    Avg. penetration rate: 2.5%

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    SMS Quiz service gives its users a unique opportunity to participate in challenging quizzes and win attractive prizes. The quiz consists of questions on different subjects: humor, interesting facts, historical events and math problems.


    Avg. penetration rate: 1%

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    “Where Are You?” is a location-based service, which allows mobile operator’s subscribers to receive information about a current location of other subscribers of this mobile operator.


    Avg. penetration rate: 2%

Operator’s Services
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    Beep Call is an alternative way of informing subscribers about call attempts of out of balance subscribers by sending real missed calls to the called party (any direction). Revenue is generated by callbacks.


    Callback rate: 20-28% during 30 min

  • null

    USSD Balance+ is a solution that allows inserting dynamically targeted and interactive advertising texts (tails) in the response messages to the USSD balance check requests. The texts efficiently promote any Voice, DATA, SMS packages or entertainment VAS.


    Avg. response rate: 1.5%

  • null

    Missed Call Alert is a complex solution designed to inform subscribers about calls they have missed for any reason.

    The platform includes different options:


    • Voice Mail
    • Who Called
    • Notify About Me

  • null

    VASUP allows broadcasting targeted & interactive advertising teasers to “sleep” mobile phone displays. The teasers look like pop-up messages accompanied with a tone. Subscribers can instantly activate promoted services in 1-2 clicks.


    Avg. response rate: 4-5%

  • null

    IVR Broadcaster is a powerful tool for automatic voice informing of subscribers about operator’s services and important events. The main advantage is that the promoted services can be activated during the call “on the go” without breaking the connection.


    Response rate: up to 10%

  • null

    SMS Notification Server (SNS) is a personalized marketing communication channel. It allows inserting dynamically targeted advertising messages (SMS tails) in all SMS notifications sent by operator’s OCS and service platforms in a centralized way.


    Response rate: up to 3%

  • null

    SIM Credit service allows mobile operator’s subscribers to recharge their balance by taking a loan (credit) from operator. As a result, subscriber can always be in touch, make calls, send SMS, surf the internet, use infotainment operator’s VAS, etc.


    Avg. penetration rate: 30%

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    End of Call Notification+ (EoCN+) is a service which allows inserting a targeted and interactive advertising text in USSD NI notifications triggered by the end of Voice/SMS/Data session, right after information about the last call and current balance.


    Avg. response rate: 2%

Infotainment VAS
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    FunBox is an entertainment IVR portal where subscribers receive unlimited access to popular and hottest services (Dating, Player, Jokes, etc.) with the most interesting and constantly updated content.


    Avg. penetration rate: 5%

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    IVR Radio is an infotainment IVR service that allows users to listen to more than 100 online radio stations from the whole world. The service works on all cell phone models and does not require internet connection or external apps.


    Avg. penetration rate: 3.5%

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    IVR Quiz Melomania is an entertainment service based on a popular television game “Guess the Tune”. An opportunity to win attractive prizes every day and user-friendly management logic ensure the service commercial success.


    Avg. penetration rate: 1%

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    Unifun provides 2 (two) different Religious IVR portals for Muslims and Christians. The portals offer their users unlimited access to the most needed voice content: holy texts, chants, religious radio.


    Avg. penetration rate: 3%

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    USSD Dating is an entertainment service based on common USSD and SMS technologies. It offers users an opportunity to chat anonymously with interesting, like-minded people, find new friends and possibly “the one”.


    Avg. penetration rate: 4%

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    Voice Changer is an entertainment IVR service that allows its users to make funny calls by changing their voice into hilarious characters (e.g.: robot, child, lizard, monster, beaver, elf and others) in online mode.


    Avg. penetration rate: 2.5%

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    SMS Quiz service gives its users a unique opportunity to participate in challenging quizzes and win attractive prizes. The quiz consists of questions on different subjects: humor, interesting facts, historical events and math problems.


    Avg. penetration rate: 1%

  • null

    “Where Are You?” is a location-based service, which allows mobile operator’s subscribers to receive information about a current location of other subscribers of this mobile operator.


    Avg. penetration rate: 2%

Recent Launches

Mobile Radio brings fresh news and good music in Zain Bahrain network

We’re glad to inform that Mobile Radio has been launched in the Zain Bahrain network!
Mobile Radio is a modern infotainment service which allows Operator’s subscribers to listen to a huge range of online radio stations from the whole world. To use the service…

Wrong IVR Advertising – a refreshing communication approach with Orange Customers

Unifun continues to grow on Liberian market and today we are happy to announce the launch of Wrong IVR Advertising service in Orange Liberia. Wrong IVR Advertising is an innovative promotion channel which…

Unifun extends its footprint in Moov Africa group with Wrong IVR Advertising

A new day, new achievements and new areas of our services expansion! Moov Africa Benin decided to be among the first operators from its group, who launched the Wrong IVR Advertising platform with Unifun.

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